FACT: A Catalogued Collection Will Pay You in The Long Run
- My ARTIST ARCHIVE

- Aug 8, 2018
- 2 min read
Updated: Jun 19, 2019

Creating a catalogued collection is a financial investment that will PAY YOU in the long run through monetization.
I know that may seem like a loaded statement, but it’s true. Too many of us are sprinters: thinking in the short term, and not thinking of the long term payoff. An Artist may not be able to understand the potential as they don’t see how this investment will show immediate returns, but a collection can begin to make you money as soon as a system is in place.
Ok, so how can we monetize? There are countless ways that Artists are creatively integrating their legacy into their future. Elements are being used for museums exhibitions, retrospectives, enhanced experiences on tour, pop up shops, estate sales, fan club auctions, charity donations, and social media. The list goes on, and we are pretty sure it will keep on growing.
The problem is, almost all of these opportunities require some form of preparation, which means an Artist needs to invest in getting organized before the opportunity strikes. Why? Because as we’ve said, many of these opportunities are TIME SENSITIVE and for those that are not, how can you even begin to start planning, if you don’t know what you have to work with?
Artist’s and their Teams plan around album cycles, tours, or phases of an Artist’s career. And while they are definitely holding onto elements along the way (like clothing, set pieces, awards, records), they may not be developing long term goals in regards to these items. Establishing a cohesive system to easily reference or access these pieces when necessary is imperative.
Bottom line, it literally pays to be organized. Whether an Artist can see the immediate opportunities or not, a catalogued collection is a financial investment that all Artists need.
Until next month!
Your Friends
@ My ARTIST ARCHIVE
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